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Why are pharma brands moving towards point of care advertising?

DocereeDecember 16, 20200 comments
Jiten JainDirector – Sales & PartnershipsPoint of Care advertising is a healthcare marketing strategy that was traditionally applied to waiting rooms,...
Making Optichannel Marketing Real (In Real Time)20201216062304

Making Optichannel Marketing Real (In Real Time)

DocereeDecember 16, 20200 comments
John SpinglerDirector - Brand & Agency Partnerships- SalesWe know from neuroscience that the state of mind is critical to the receiver of a message. F...
Why is Digital Marketing Essential to Reach Out to Healthcare Professionals?20201208051240

Why is Digital Marketing Essential to Reach Out to Healthcare Professionals?

DocereeDecember 8, 20200 comments
Jiten JainDirector – Sales & PartnershipsToday's world is moving at an alarming rate - new technologies, faster methods, quick fixes - the list is end...
5 Reason Why Marketing to Physicians Is Not a Challenge Anymore20201207130814

5 Reason Why Marketing to Physicians Is Not a Challenge Anymore

DocereeDecember 7, 20200 comments
Kamya ElawadhiVice PresidentMarketing is all about creativity. It is about how one can align their products and services with that of the targetmarket...
Cookie Apocalypse – What does it mean for Publishers?20201207084141

Cookie Apocalypse – What does it mean for Publishers?

DocereeDecember 7, 20200 comments
Varun HasijaDirector - Product DevelopmentEarlier in January 2020, Google announced its plans to phase out support for 3rd party cookies in Chrome by ...
Pharmaceutical Drug Marketing: Strategies and Tactics to Implement20201207070044

Pharmaceutical Drug Marketing: Strategies and Tactics to Implement

DocereeDecember 7, 20200 comments
Kanchan DassDirector - Marketing & Communications MediaPharmaceutical marketing is like any other kind of marketing. The only difference here is, this...