THE MORNING BRIEF07:00 · LIVE

Good morning, Primera team.

3 SIGNALS · 2 ACTIONS · 1 ALERT

01AWARENESS

Cardiologists in TX-R4 entered active prescribing window. +38% clinical intent.

02FIRST FILL

127 new starts pending at retail. Drop-off risk 31%.

03REFILL

Q2 cohort adherence dip across 8,400 households. −9.2%.