There is no healthcare-specific ad server that addresses the unique
needs of publishers and life sciences organizations.
Existing digital solutions don’t provide much value-adds or optimum revenue opportunities to medical platforms.
No efficient, measurable and trusted way for life sciences marketers to advertise to HCPs online.
A unique digital platform that helps HCPs across
the planet receive hyper-relevant medical information from life
sciences organizations
Proprietary identity resolution tool, ESPYIANTM,
identifies HCPs in the US and specialties
across UK & India for precision
targeting. It
also identifies their workflows in real
time for
trigger-based messaging in the US.
Provide HCP-level data in US or speciality-
level data in UK & India to life sciences
organizations to whom you can sell directly,
and demand higher pricing.
Empower brands to provide regulatory-
compliant,
one-to-one or specaility-targeted
messages -
display, trigger-based & financial -
depending on market.
Manage inventory and all your campaigns
from a single easy-to-use, integrated
platform that provides comprehensive reports.
Advanced programmatic to simple Javascript setup
Support major IAB standard ad sizes across desktop and mobile
Differential pricing based on HCP's specialization
Identifies HCPs/Specializations for precision targeting
Regular and workflow-based real-time messaging, depending on market
Serve ads only when the slot is visible through lazy loading
Simple to use waterfall setup for inventory optimization
Detailed and insights-led analytics and reporting
Enable keywords-based targeting