POINT OF CARE PLATFORM SEES ENGAGEMENT OF HCPS INCREASE MULTI FOLD WITHIN FIRST YEAR OF GOING LIVE

  • Home
    • /
  • Case Studies
    • /
    • POINT OF CARE PLATFORM SEES ENGAGEMENT OF HCPS INCREASE MULTI FOLD WITHIN...

POINT OF CARE PLATFORM SEES ENGAGEMENT OF HCPS INCREASE MULTI FOLD WITHIN FIRST YEAR OF GOING LIVE

Opportunity

A POC platform was struggling with low engagement and drop in usage by HCPs across its platform modules.

Objective

To increase Physician engagement on the POC platform

Strategy

We advised them to do a full-scale onboarding throughout their workflow which would enable their platform to receive:

  • Patient Affordability Messaging
  • Clinical Alerts
  • Disease Awareness Messaging
Knowing the HCP graph and where they are in the workflow during the care, we could select the precise messaging or alert from the number of life sciences partners that we work with and dispense it to the right HCP at opportune moment.

Consistent and precise communication with HCPs in relevant environment raise engagement.



Download Case Study

Results

Working closely with the POC platform, we helped engage HCPs who directly improve its critical metrics related to patient outcomes:




Conclusion

Concise and impactful messages at opportune moments increase engagement.

Explore More Case Studies

HOW A TRADITIONAL POC PLATFORM IMPROVED PATIENTS’ OUTCOME BY OFFERING HCPS SUITABLE VALUE ADDS
Read More
pexels-tima-miroshnichenko-8376177
HELPING A TRADITIONAL PUBLISHING HOUSE SAIL THROUGH THE DIGITAL ERA
Read More
OPEN ENDEMIC PLATFORM REAPS BENEFIT OF HCP AUDIENCE IDENTIFICATION AND HEALTHCARE CONTEXTUAL ADVERTISING
Read More

Get In Touch

For partnership queries

For technical queries