The Advantages of Hyper-Targeting to Raise Business Outcomes with Doceree Perform
A challenge life sciences organization face during digital communications to healthcare professionals (HCPs) is identifying...
Healthcare Publishers Maximize Their Point of Care Inventory With AI Analytics
The implementation of an AI-powered solution empowers healthcare publishers to elevate their inventory on Point...
5 Essential Steps to Launch a Drug Successfully
You’ve created a revolutionary drug that will change the lives of countless individuals.
Doceree Emboldens Healthcare Publishers with Premium Programmatic Offerings
The analysis of businesses involved in programmatic media by the Interactive Advertising Bureau (IAB)
Pharma Campaigns are Boosted with Solutions to Measure KPIs and Track Audience Metrics
Pharmaceutical brands can create and deploy a marketing campaign, but without the proper KPI measurement...
Integrated Platform Emboldens Healthcare Publishers to Monetize Global Inventory
Endemic healthcare publishers have been missing out on monetization chances by operating as a standalone...
Programmatic Partners Elevate the Global Reach for Small-and Medium-Sized Healthcare Publishers
The walled gardens of large publishers often leave small-and medium sized publishers at a disadvantage...
AI is Closing the Efficiency Gap in Physician Marketing
Now that pharmaceutical brands have adopted digital marketing initiatives during the COVID-19 pandemic
Text-Based Programmatic Ads in Rx Drug Marketing
Pharmaceutical companies face many extended time gaps in implementing their digital ad campaigns because they...
Ways Point of Care Networks Can Increase Revenue
Once the COVID-19 pandemic barred in-person interactions for pharmaceutical marketers - Point of Care networks...
Benefits of Using a Point of Care Network to Engage Physicians
Last week, Doceree launched the first programmatic platform in Point of Care messaging to bolster...
Why are Pharma Brands Moving Towards Point of Care Advertising?
Point of Care advertising is a healthcare marketing strategy that was traditionally applied to waiting rooms