Doceree TargetTM -

For effective marketing initiatives, advance beyond basic demographics. When you really know the behaviour of your audience aptly, you can efficiently target them with relevant and personalized messaging

Integrate NPI database with AI, data analytics and behaviors from 150+ data points including 1^st party, 2^ndparty and claims data from global data partners.

Digital Marketing Strategy for Healthcare

Target specific accounts of Healthcare Organizations, Hospital systems or Clinical Groups for precise Account-based Marketing (ABM).

Identify HCPs basis their search & prescription intent behaviours through our partnership with leading global B2B Intent Data providers.

The only Audience Builder that enables brands to create high-value HCP audiences based on demography (specialty & location), behaviour (diagnosis, prescription, procedures), specific accounts (ABM), search-based intent and prescription-based intent.

Types of audience segments

We have gone into details minutely to create high-value audiences for
precision-targeting and maximum impact with Doceree Target^TM

Demography-based
Audience

Create high-value HCP audience
lists for 1:1 messaging based on
based on their Specialty and Geography.

Behavior-based
Audience

Create high-value HCP audience lists
for 1:1 messaging based on multiple
HCP behavior patterns including their
patient diagnoses, prescriptions and
medical procedures.

Healthcare Digital Account Based Marketing

Account-based
Audience

Create an account list for
Account-based Marketing from
domains of Healthcare Organizations,
Hospital systems, Clinical Groups or
Health Management Organizations as
per specific business interests.

Intent-based
Audience

Create an account list for
Account-based Marketing as per
specific search intent or per
specific prescription & diagnoses
habits shown from within certain
Healthcare Organizations, Hospital
systems, Clinical Groups or Health
Management Organizations.

Keyword-based
Audience

Create a high-value keywords list
for contextual targeting HCPs
basis the context of the content
being consumed by them.

Demography-based Audience

Create high-value HCP audience
lists for 1:1 messaging based on
based on their Specialty and Geography.

Behavior-based Audience

Create high-value HCP audience lists
for 1:1 messaging based on multiple
HCP behavior patterns including their
patient diagnoses, prescriptions and
medical procedures.

Account-based Audience

Create an account list for
Account-based Marketing from
domains of Healthcare Organizations,
Hospital systems, Clinical Groups or
Health Management Organizations as
per specific business interests.