One platform.
All the HCP data you need.

Connecting every data point on one platform
to create a 360-degree view of each HCP

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Every HCP datapoint you could want, unified on one platform.

DataIQ simplifies how you understand and activate HCP audiences.
It consolidates 50+ data attributes—prescribing, clinical, demographic, and behavioral—into one unified intelligence solution.

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Demographics


NPI, contact, and location data—connected by Doceree’s universal HCP ID

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Academic profile


Education, board certifications, KOL status, and specialty focus

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Prescribing intel


Real-time prescription data (NDC-level), claims insights, and brand switches

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Clinical behaviour


Visit patterns, referral volumes, procedures, and treatment progression

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Practice network


Hospital affiliations, group practices, and influence mapping

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Channel preferences


Detailed digital engagement signals across content types and channels

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Patient demographics


Gender, age, and payer mix to guide therapy positioning

Built for every team in your ecosystem

  • Campaign Management

    Respond in real time with live visit, Rx, and referral signals
    Identify account growth opportunities
    Continuously optimize with predictive trends
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  • Data & Analytics

    Access clean, complete datasets—no stitching required
    Analyze prescribing and clinical behavior by physician
    Unlock signals that drive deeper brand engagement
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  • Creative & Strategy

    Know what content formats and topics resonate
    Personalize based on KOL insights and comorbidities
    Align messaging to real-world clinical workflows
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  • Media Teams

    Plan smarter with full-funnel HCP intelligence
    Reach the right audience from day one
    Reduce media waste and boost ROI
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Why DataIQ?

Only platform that captures real-time HCP behavior directly from 150+ EHRs providing clinical insights no one else can.

From segment to campaign — in minutes

DataIQ integrates with Doceree and external DSPs via LiveRamp.
That means your custom HCP segments are ready to launch across platforms with zero audience rebuilding, targeting loss, or manual setup.

Compliant by design

Faster HCP insights. Smarter decisions. Sharper campaigns.

This is HCP intelligence, reimagined. This is DataIQ.

Customer Testimonials

DataIQ has transformed how we understand our HCP audiences. Having all our data—demographics, prescribing behavior, clinical insights—in one platform eliminates the need for multiple vendors.

Data Analytics Manager, Pharma Company

DataIQ's comprehensive HCP graph provides unmatched depth into physician behavior. The platform's ability to enrich our existing audiences has significantly improved our campaign performance and ROI.

Head of Digital Marketing, Global Specialty Pharma

Finally, a single source of truth for HCP data. DataIQ's real-time insights give us clinical intelligence that traditional data providers simply can't match. It's revolutionized our audience strategy.

VP Marketing Analytics, Leading Biotech Firm

For the first time, we have a single, trusted source of HCP intelligence. Real-time insights deliver clinical precision that traditional data providers can’t match—completely transforming our audience strategy.

Media Head, Global Media Group

Our Work. Shared Knowledge

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Vaccine brand drives 4,000+ additional doses with advanced targeting

Explore how a vaccine brand overcame challenges in awareness and compliance with POC, powered by Doceree, to successfully reach...

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Alleviating Concerns About Advertising on Point of Care Platforms

The past 8 years have seen a rise in Point of Care platforms...

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Benefits of Using a Point of Care Network to Engage Physicians

Last week, Doceree launched the first programmatic...

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