A POC platform was struggling with low engagement and drop in usage by HCPs across its platform modules.
To increase Physician engagement on the POC platform
Consistent and precise communication with HCPs in relevant environment raise engagement.
We advised them to do a full-scale onboarding throughout their workflow which would enable their platform to receive:
Working closely with the POC platform, we helped engage HCPs who directly improve its critical metrics related to patient outcomes:
Concise and impactful messages at opportune moments increase engagement.
Hugely cluttered market of pain management drugs with low-differentiation, and even lower Physician involvement.
The endemic platform was struggling to stay afloat due to increasing costs and low advertising revenue.