Ways Point of Care Networks Can Increase Revenue Once the COVID-19 pandemic barred in-person interactions for pharmaceutical marketers - Point of Care networks... February 22, 2021 | Kamya.Elawadhi
Benefits of Using a Point of Care Network to Engage Physicians Last week, Doceree launched the first programmatic platform in Point of Care messaging to bolster... February 16, 2021 | Kamya.Elawadhi
Why are Pharma Brands Moving Towards Point of Care Advertising? Point of Care advertising is a healthcare marketing strategy that was traditionally applied to waiting rooms December 16, 2020 | Jiten.Jain
Making Optichannel Marketing Real (In Real Time) We know from neuroscience that the state of mind is critical to the receiver of... December 16, 2020 | Gareth Shaw
Why is Digital Marketing Essential to Reach Out to Healthcare Professionals? Today's world is moving at an alarming rate - new technologies, faster methods, quick fixes... December 8, 2020 | Jiten.Jain
5 Reason Why Marketing to Physicians Is Not a Challenge Anymore Marketing is all about creativity. It is about how one can align their products and... December 7, 2020 | Kamya.Elawadhi
Cookie Apocalypse – What does it mean for Publishers? To help you prepare for a world without 3rd party cookies, let’s first understand how... December 7, 2020 | Jeril.Jacob
Pharmaceutical Drug Marketing: Strategies and Tactics to Implement Pharmaceutical marketing is like any other kind of marketing. The only difference here is, this... December 7, 2020 | Kanchan.Dass
A Complete Guide To Programmatic Marketing Platform From the early days of the printing press, radio, and billboards that enabled ads to... November 17, 2020 | Preetha Vasanji
Alleviating Concerns About Advertising on Point of Care Platforms The past 8 years have seen a rise in Point of Care platforms being used... November 17, 2020 | Kamya.Elawadhi
The New Normal of Consulting Doctors Online Telemedicine saw remarkable growth post COVID-19 outbreak; it is time industry players look for innovative... May 12, 2020 | Preetha Vasanji
The Role of Personalized Communication in HCP Marketing Tactics The rules which govern the engagement of pharmaceutical companies with HCPs are changing beyond recognition,... January 24, 2020 | Harshit.Jain