Now liveDaily Command is liveExplore

DOOH powered by Clinical Intent Signals · Daily Command Channel

Healthcare out-of-home has always been broadcast. We make it addressable.

Each screen reads the clinical context around it and speaks to the moment, not the identity. Activated through Daily Command. Powered by TriggersTM.

The moment

The screen should match the clinical context.

01

Waiting room

The condition you treat – someone with diabetes, minutes before her endocrinologist consultation.

02

Before consultation

The right moment – ten minutes before a specialist appointment.

03

At the pharmacy counter

The person picking up the medication you’re trying to switch.

How it works

Real-time, personalized clinical-context targeting.

When a consumer visits the clinic, the visit context and venue are matched against your approved campaign criteria. If they match, TriggersTM fires the message on the screen, personalized in real-time to the clinical moment. HIPAA-aligned and anonymous; no personal data crosses the wire.

01Consumer visit captured
as a signal
02TriggersTM matches signal to modelled audience
03Message fires on
clinical screen
04Match logged, verified by cohort. Approved message rendered

What makes the screen worth the moment

Relevance, in real-time.

Real-time triggers

When a visit signal matches your campaign criteria, TriggersTM activates the relevant screen message in real time, not on a media calendar.

Modelled audiences

Built from the intersection of diagnosis, care stage, specialty, and demographics. No individual patient profile is ever built or targeted.

Clinical-setting screens

Messages appear in the physical environments where consumers are preparing for care conversations.

Closed Loop Measurement

Every fired message feeds back into the dashboard - reach, script performance, audience quality, and pacing, closing the loop from signal to result.

The Doceree difference

Precision and scale, finally in the same buy.

The footprint

230K+ premium DOOH screens across US clinics and diagnostic centers, hospitals, and pharmacies, with 44M+ average monthly audience footfall.

The audience

One precise modeled consumer audience, built from demographics, clinical, access and coverage, and keyword criteria. Narrowed only as far as the campaign needs.

The formats

Static and video creative, landscape and portrait, from HD to 8K across common DOOH screen sizes.

Make the screen respond to moment.

Healthcare professional using tablet

Reach the patient before the encounter with DOOH powered by Clinical Intent Signals

Tell us about your campaign. We'll show you how DOOH powered by Clinical Intent Signals puts the right message on screen at that exact moment.